Upbring is lion-hearted, evidence-minded, and faith-inspired in our pursuit to break the cycle of child abuse and equipping others to do the same through our example.
If you take a closer look at our Upbring logo, you’ll discover a U-shaped graphic combined with additional elements that may have you pondering … “What does this mean?” We’ve broken it down for you below:
- The shield represents our stance as a strong protector of the children of Texas; willing to work and be an advocate for children at all times.
- Reflecting our call to this work, and whose strength makes it possible, the three lines represent our Christian faith in the trinity.
- The Luther Rose, also known as the Luther Seal, is the most recognizable emblem of Lutheranism, which inspired the heart and also the warm red color of our logo.
Martin Luther personally oversaw the creation of the coat of arms that became his seal in 1520 while teaching at Wittenberg in Germany. As Luther’s writings became increasingly popular, Wittenberg printers wanted to have a mark to authorize his correspondence and publications of his works. The resulting symbol beautifully expressed Luther’s theology and faith, and thereafter marked his correspondence. For Upbring, The New LSS, the shield in our logo represents the faith-based foundation upon which our agency stands in our mission to break the cycle of child abuse by empowering children, families and communities.
Join us at Upbring.org.